Print marketing continues to remain relevant amidst digital innovation. Traditional print materials like business cards, flyers and brochures provide you with an effective means of targeting specific audiences more precisely than digital channels alone.
Color printing dates back to Louis Prang and his use of lithography to produce prints, maps and “advertising trade cards” using color lithography in 1850s Paris.
Business Cards
5 Printed Items That Will Help Grow Your Property Business in Dubai. Rumor has it that physical business cards are becoming obsolete due to digital profiles on LinkedIn and digital cards however. Marketing professionals disagree and maintain that physical cards remain an essential element in marketing strategies and real estate sales strategies. Modern real estate cards even feature QR codes linking to your LinkedIn profile or website for added effectiveness.
The goal being making your card memorable in such a way as to prompt conversations about you among potential leads. Networking or handing out Business card printing Dubai will play a pivotal role in expanding your real estate business in Dubai and Abu Dhabi. When giving out cards, make sure they easily digestible – social media pages, websites, phone numbers. Any other pertinent details should all be easily read by recipients. An outstanding card should stand out from the pack; select an eye-catching design featuring unique artwork for maximum impact. Printing them onto tactile material adds tactile sensation!
Brochures
Brochures provide an effective means of reaching customers who prefer tactile experiences over online ones, with their powerful message reaching your intended target audience directly. When distributed through acrylic racks or brochure holders, brochures reach their intended targets directly.Business descriptions provide a succinct yet easy-to-read synopsis of your company. With a short list of services and contact details, in an easily consumable format. Credibility-building marketing campaigns help create lasting customer impressions and leave an indelible mark in customers’ memories.Brochures are traditional foldable pieces of glossy informational paper that have traditionally been bi- or trifold formats and include maps, infographics and charts as visual content. Z fold formats offer similar tri-fold functionality but use unique folding techniques.Brochures offer your company an effective tool for building its professional image and contributing to branding strategies while being cost-efficient enough for mass printing needs.
Postcards
Postcards may seem old-fashioned in this age of hashtags and viral videos, yet this classic form of marketing still works just as well today. With their low cost per customer reach out rate and automated delivery via dashboard or post API integration. Postcards remain an effective means to reach potential clients and customers for any business, broadcast sales promotions. Advertise upcoming events easily without breaking the bank – while double up as flyers, package inserts. Noticeboard advertisements to deliver maximum value from an initial investment that requires minimal resources to produce results. Make sure your postcards inspire action by including an explicit call-to-action and offering incentives such as discount codes for recipients.
Letterheads
Each time your company sends information out, whether through letterhead, invoices or contracts. Or other printed marketing materials, it creates brand integrity and credibility among your customers. Therefore, it is imperative that all printed marketing materials relating to your brand – especially letterhead – reflect this brand.
5 Printed Items That Will Help Grow Your Property Business in Dubai. Letterheads are an integral component of any business, as they leave an unforgettable first impression with recipients. Their design should reflect your company’s style, values, and identity – it should include logo, contact information. Tagline or slogan to communicate what your company stands for; also ensure the font used on it is legible and professional; avoid cursive fonts for easy reading instead!
Kelly Paper offers the finest selection of laser-printable letterhead paper. Home and office supply store printers don’t usually provide this option. High end printers will give you greater control over page
borders while guaranteeing crisp text and vibrant colors.